Google advertises in Games

July 27, 2007

A slightly more general view than usual on this blog.  An entry from Todd Bishop on seattlepi.com talks about Google’s plan to advertise within video games.  This is big for two reasons.  Firstly there’s the general fact that your behaviour in a video game can tell you as much as your search terms can.  The second point is that games are very big in China, in a way that credit cards aren’t – yet.

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Multilingual searching outside China

June 25, 2007

The Multilingual SEO forum is an interesting, if currently low traffic, forum.  It’s definately an interesting door on to other markets.  Until natural translation is perfected multilingual search marketers are going to be some of the most crucial arbitrageurs of the global market place.

See also their multilingual search blog.