July 18, 2007
For those of you who like statistics I have an overload here. Here’s a breakdown of the ethnic Chinese in America. There are a few conclusions that may be surprising. Firstly the median household income is considerably higher than average - about 27% higher. Secondly the Chinese population are under-represented as self employed - although working for a family business will not show as being self employed.
Two interesting facts are the number of foreign born Chinese Americans and the number who speak a language other than English.
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Chinese consumer, Overseas Chinese |
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Posted by chinasearchads
July 15, 2007
One of the eye openers about China is the number of ethnic Chinese people who live outside China. Some notable numbers from Wikipedia:
- The United States has 3 million Chinese, of whom 2 million claim not to speak English “very well”.
- Canada has 1.3 million ethnic Chinese - almost 4% of the population
- In Australia and New Zealand the Chinese population is around 2.5% of the total population
- France and the United Kingdom each have around 300,000 ethnic Chinese people
- Thailand, Indonesia and Malaysia have a combined Chinese population of 22.8 million. As they tend to be more wealthy than their non-Chinese neighbours, that’s quite a nice market.
That looks like quite a few valuable niches to market to.
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Chinese consumer, Chinese market, Overseas Chinese |
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Posted by chinasearchads